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Privacy Policy

Privacy Policy for Trackit Insight

Last updated: 11 June 2026.

Trackit Insight is a trade name of Launchit AB, reg. no. 559108-7357 ("Trackit Insight", "we", "us" or "our").

We care about your personal privacy and strive to process personal data openly and responsibly in accordance with the EU General Data Protection Regulation (GDPR).

Data Controller

The data controller for the processing of personal data on this website is:

Launchit AB
Org.nr: 559108-7357
Sankt Eriksgatan 100
113 31 Stockholm
Sweden

E-mail: daniel@trackitinsight.com

What data we collect

When you visit the website, certain technical information may be collected automatically, for example:

  • IP address (in anonymised or truncated form where applicable)
  • Browser type
  • Operating system
  • Device type
  • Pages visited
  • Time and duration of visit
  • Referring website

We do not actively collect personal data through contact forms, user accounts, or comment functionality on the website.

Why we process data

We process data to:

  • analyse the use of the website
  • improve the website's functionality and user experience
  • understand how visitors find and use the website
  • detect and prevent technical issues

Legal basis

When analytics tools such as Google Analytics are used, the processing is based on your consent, which is given via the website's cookie management.

You can withdraw your consent at any time.

Cookies

The website uses cookies to function correctly and to collect statistics on the use of the website.

Some cookies are necessary for the website to function, while others are used for analytics and statistics.

When analytics cookies are used, these will only be activated after you have given your consent via the website's cookie banner.

You can change or withdraw your consent at any time via the cookie settings.

Analytics cookies we use

When you accept analytics, Google Analytics 4 sets the following
cookies:

_ga — set by Google Analytics to distinguish unique
visitors. Stored for up to 2 years.

_ga_K7QRXWNSS0 — set by Google
Analytics 4 to persist session state. Stored for up to 2 years.

You can change or withdraw your consent at any time via the cookie
settings.

Third-party providers

Google Analytics

We use Google Analytics 4 to analyse the use of the website.

Google Analytics is provided by Google LLC and helps us understand how visitors use the website by collecting statistics and usage data.

Google may process information on servers outside the EU/EEA. Such processing takes place in accordance with applicable data protection rules and appropriate safeguards.

Vercel

The website is hosted by Vercel Inc., which provides hosting and technical infrastructure for the website.

When visiting the website, technical information such as IP addresses and server logs may be processed to ensure operation, security, and performance.

How long data is retained

We do not retain personal data longer than necessary for the purposes described in this policy or as required by law.

Data collected via analytics tools is retained according to the storage periods configured in the respective service.

Your rights

Under GDPR, you have the right to:

  • obtain information about what personal data we process about you
  • request rectification of incorrect data
  • request erasure of your data
  • request restriction of processing
  • object to certain processing
  • request data portability where applicable
  • lodge a complaint with the Swedish Authority for Privacy Protection (IMY)

Contact

If you have questions about this privacy policy or our processing of personal data, please contact us:

sebastian@trackitinsight.com

Changes to this policy

We may update this privacy policy as needed to reflect changes in our business, legislation, or the services we use.

The latest version is always available on the website.